Position: Enterprise Director
ABOUT AIRTEL AFRICA LIMITED Airtel Africa
Limited is a pan-African telecommunications company with operations in
14 countries across Africa. Airtel Africa is driven by the vision of
providing affordable and innovative mobile services to all and is
supported in pursuing this vision by its largest shareholder, Bharti
Airtel. Its product offerings include 2G, 3G and 4G wireless voice and
data services and mobile commerce through ‘Airtel Money’. Airtel Africa
had over 97 million customers across its operations at the end of
December 2018.
JOB PURPOSE:
To
oversee the conceptualisation, strategy, planning, channel management,
development and implementation of Sales function for the enterprise
business unit. To effectively manage all existing business market
segments within the OpCo: Small & Medium Businesses (SMB), Coporates
& Multinationals (MNC) & Public Sector (NGOs, Diplomatic
Missions and all government parastatals) and maximize sales results and
profitability of all channels: Direct Sales & channels, Indirect
Sales & channels and Alternative Sales & Channels.
Ensure
wide spread distribution and availability of products of all products
in the OpCo market, via effective channel management & partnerships.
RESPONSIBILITIES AND ACCOUNTABILITIES:
- Develops and implement business plans and sales strategy for the market and ensures attainment of company sales goals and profitability
- Foster and build good customer relationships for revenue growth and customer retention. Engage customers up to CXO level; Build senior level relationships in assigned accounts and expertise within the market
- Provide sales leadership to the enterprise team by mentoring, motivating, encouraging, and delivering results; Responsible for building and growing the sales team; Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs
- Understand and identify customer's ICT/telecommunication needs through in-depth account planning and profiling.
- Understand and appreciate market trends, competitors' movement and industry information so as to serve customers better.Sets objectives of the team according to the company strategy, and assures their achievements.
- Ensure the development and increase the performance of people in accordance with Airtel policy, standards and procedures of the Indirect and Direct Channel in order to obtain optimum performance from all team members (Sector Manager, product and brand Manager, Corporate Manager).
- Assess the sales force performance (quantitative & qualitative) in accordance with the assessment system performance of Airtel OpCo
- To identify talents within direct & indirect channels.
- To set and follow specific incentive programs
- To make proposals regarding bonus scheme grid for the sub department and to follow and analyze the effect of such policies in order to intervene in case of discrepancies
- Monthly & Quarterly business plan
- Regional and Sector strategy (mobile, Voice, Broadband and Data)
SKILLS AND COMPETENCIES:
- Degree in Business, Marketing or other relevant field (or equivalent)
- at least 15 years experience
- Minimum 6 years management experience
- Other Desirable qualifications:
- Masters of Business Administration
- Membership in related professional organizations like CIM
- Certifications accreditation in relevant areas
QUALIFICATIONS AND EXPERIENCE
- Experience in Telecommunication / ICT industries and good understanding of these services and solutions marketing are preferred
- Telecom or mobile experience- highly desirable
- Start Up or Re-Structuring Experience preferred
- Experience of operational sales, distribution and customer service functions
- Proven track record in sales & marketing of quota achievement
- Understanding of the industry sector and key customers in that sector inclusive of related strategies and business challenges
- Sales & marketing management experience
